Why we started
Not My Style
Like many girls, our founder Callie, a passionate jewelry designer, has always been captivated by glitz and glamour. When she received her first smartwatch in 2018, "it was a typical sport look... it's really not my style" , said Callie.
Driven by a vision to transform the traditional sport watch style, Callie launched Missair, bringing those blingy inspiration into her style of band aesthetic.
What we do
Shine Your Way
We design to make you shine the way you desire. Women today embrace more roles than ever before. She might be a caregiver, creator, leader, and so much more. Whatever role you're in, our dazzling pieces are designed to empower, so you can look and feel the best anytime, anywhere.
We craft to inspire. We want to remind every Miss that no one should be confined to a single role or style — you are empowered to shine in your own unique way.
Styles That Sustain
OUR MATERIALS
Shine Long & Green
We understand the profound impact gold and silver mining have on our planet. That’s why we choose to use 316L stainless steel, a greener and more durable solution, as the base for our sparkly pieces.
By opting for this sustainable alternative, we reduce the need for environmentally harmful mining practices. Together, we can cherish beauty without compromising the health of our Earth.
Our package
Pack with Love
We ditch over-sized boxes, unnecessary fillers, and anything non-sustainable in making our package. We use the minimum materials that are 100% recyclable, and keep the size just right.
So every single band will be packed in a visually-pleasant gift-ready yet completely sustainable wrap with our love for the environment.